About Us

Rawan Modest was founded by women who were frustrated with the lack of thoughtfully designed abayas available in the UK. Tired of repetitive styles basic cuts, butterfly shapes, and uninspired silhouettes that ignore the diverse shapes and preferences of real women, we set out to create something better. We saw that finding a beautifully tailored abaya with quality fabric often meant paying an unreasonable price. That didn’t sit right with us.

So we created Rawan Modest: a brand offering elevated, modern abayas crafted with premium materials at a fair, accessible price. Our materials are carefully sourced, and all our designs are made in Saudi Arabia, blending tradition with contemporary flair.

Rooted in authenticity and style, our mission is simple: to redefine modest fashion in the UK with elegance, comfort, and inclusivity.

From Saudi Trends to London Threads this is modest wear, reimagined.